On November 24th, 2010, NU signed an agreement with El Sawy Culturewheel to jointly work on promoting a "Learning Culture" to the Egyptian community and on raising awareness of issues of critical importance to Egypt and the region in particular and the world at large in general.

On the same occasion, NU and El Sawy Culturewheel organized their first joint session, entitled "Who Wants to Be an Entrepreneur?”.